Mexico City, where we recently opened an office, is a new chapter in the Purple story. Mexico is more than an inspiration for us — it’s a world in itself, with a new generation of designers, artists, filmmakers, musicians, and architects who have a unique aesthetic. Rooted in a multiplicity of traditions and cultures, Mexico has a special power and a unique beauty, and deserves more attention as an emerging creative force. It has the energy and optimism to transform and impact art and fashion as we know it today.