Iceberg Downtown Gallery

40 years of creative dialogues photography by OLIVIER ZAHM AND GIANNI OPRANDI style by CAROLINE GAIMARI   When Paolo Gerani, creative director of Iceberg, told me that his brand is celebrating its 40th anniversary, I was excited about looking through the archives and learning more about the Italian brand, founded in 1974 by Paolo’s parents, Giuliana Marchini Gerani and Silvano Gerani. First in Italy, then worldwide, Iceberg participated in the fun sportswear and knitwear revolution in fashion, with cool shapes; bright, playful colors; and truly original graphic design that fermented a new sense of freedom, inspired by street styles with a distinctively American Pop Art slant. Jean-Charles de Castelbajac, the first designer of the brand, defined Iceberg’s energetic style and cool volumes, leaving a strongly original mark on the brand’s aesthetic. “He’s a genius,” says Paolo Gerani, “an extremely creative and intelligent designer, and a very well-educated man who became…